Fathom Analytics is a proprietary, privacy-focused web analytics tool positioned as a lightweight, cookieless alternative to Google Analytics, with GDPR/CCPA compliance built in. It's a paid subscription service (starting around $15/month) and closed source — your site's traffic data lives on Fathom's servers under their terms.
If you want that same privacy-first, cookieless approach but with the option to self-host and own your analytics data outright, Umami is the open-source equivalent.
FAQ
Is there a free, open-source alternative to Fathom Analytics?
Yes. Umami is open source and free to self-host, unlike Fathom's paid subscription model.
What's the best open-source alternative to Fathom Analytics?
Umami is the closest match — simple, privacy-focused, cookieless analytics — with the added option of self-hosting instead of paying a recurring fee to a third party.
What are the top open-source alternatives to Fathom Analytics?
Browse all open-source alternatives to Fathom Analytics above, or explore the full Analytics category for more options.