Compare HubSpot alternatives
| Tool | Stars | Forks | License | Self-hosted |
|---|---|---|---|---|
 Twenty | 48.6K | 6.9K | AGPL-3.0 | Yes |
 Krayin | 22.6K | 1.5K | MIT | Yes |
 Erxes | 4K | 1.3K | AGPL-3.0 | Yes |
 EspoCRM | 3K | 867 | AGPL-3.0 | Yes |
 Frappe CRM | 2.8K | 1.1K | AGPL-3.0 | Yes |
 Open Mercato | 1.3K | 281 | MIT | Yes |
 Relaticle | 1.3K | 148 | AGPL-3.0 | Yes |
 Atomic CRM | 1K | 680 | MIT | Yes |
HubSpot is a proprietary CRM and marketing platform popular with small and mid-sized teams. Its free tier is generous for getting started, but costs rise quickly once you need more contacts, marketing automation, or multiple seats — and your data stays inside HubSpot's hosted platform.
Open-source alternatives let you self-host your CRM and marketing data instead of renting seat-based access. Erxes is closest to HubSpot's all-in-one scope, bundling marketing and support with CRM. Twenty, Krayin, EspoCRM, and Frappe CRM focus on sales pipeline rather than marketing automation.
If marketing automation (email sequences, landing pages) is your main use for HubSpot, check each alternative's feature set carefully before switching.
FAQ
Is there a free, open-source alternative to HubSpot?
Yes. Twenty, Krayin, EspoCRM, and Erxes are all open source and self-hostable at no software cost.
What's the best open-source alternative to HubSpot?
Pick Twenty for the most modern, customizable CRM experience. Pick Erxes if you need marketing and support tools alongside CRM, closer to HubSpot's full suite.
Do open-source HubSpot alternatives include marketing automation?
Only Erxes bundles marketing and support features with CRM. Twenty, Krayin, and EspoCRM focus primarily on sales pipeline, not full marketing automation.
What are the top open-source alternatives to HubSpot?
Browse all open-source alternatives to HubSpot above, or explore the full CRM category for more options.